ViewPointInnovators

Ecommerce Marketing Agency

Scale Your Brand With The #1 eCommerce Marketing Agency

eCommerce marketing agency

An eCommerce marketing agency can help you create and execute a successful Facebook marketing strategy that will grow your brand and increase sales. Facebook is the perfect social media marketing platform to connect with your target market and drive traffic to your eCommerce store.

So if you’re looking to take your eCommerce business to the next level, consider hiring an eCommerce marketing agency today.

Who Are We?

We are an international eCommerce marketing agency with headquarters located in Tallinn, Estonia. We launch, manage and scale profitable ads for our eCommerce clients. We handle everything from A to Z in building, operating, managing, and scaling your brand for long-term results

Our focus is on Facebook ads and Google Adwords campaigns. We work with eCommerce stores with a minimum ad spend of $1500 per month. Our team has experience with brands all over the world in beauty, fashion, jewelry, home goods, apparel, and tech gadget niches.

Our eCommerce Business Services

Google Ads

With our Google Ads service, we can generate qualified traffic to your ecommerce store by running laser-targeted ads for specific keywords that your ideal customers are searching for! We cover everything from search to shopping ads and retargeting on Google Adwords.

Facebook Ads

We create and manage all your advertising on Facebook, which includes copywriting, creative design(images and videos), offer creation, A/B testing, retargeting, custom audiences, segmenting, and so on.

Landing Page Optimization

We help increase your ecommerce websites conversion rate by optimizing your landing pages for the best user experience. We will analyze your landing page(s) and find ways to improve conversion rates. We will take into account all the elements that contribute to optimizing for conversion, including web design, structure, usability, copywriting, offer, and so on. You will receive a full audit in the form of a PDF document, which you can refer to your website developers for implementation. This service is only available to our Facebook and Google Adwords clients, not as a separate package.

The benefits of working with an e-commerce digital marketing agency

Experience

Contracting an Ecommerce digital marketing agency means leveraging their full team and years of collective experience, which could take a decade to master on your own. This alone will make it worthwhile to hire the experts of their craft.

Competitive Edge

With access to industry-leading AI-driven tracking & analysis tools, an ecommerce agency can shortcut your way to success. Additionally, there is a good chance that a marketing agency already has experience in your niche or industry, so they know what works. All of this gives you a competitive edge.

Advanced Tracking Tools

We use various tracking software (essential post iOS update on Facebook) to track, measure, and scale your ads. Since the iOS update started rolling out in 2021, Facebook's built-in ad tracking is unreliable at best, and completely unusable in some cases. Our tracking software helps laser-target profitable campaigns and scale with unbelievable accuracy.

Conversion Rate Optimization

We will analyze your landing page(s) and suggest ways to improve conversion rates.

Save Time & Resources

The best way to get ahead is by hiring an ecommerce agency that specializes in Facebook and Google ads. They will study everything about your business online and then provide recommendations for improvement, saving both time and money!

Our Ecommerce Agency marketing process

Brand discovery

We strive for a deep understanding of your brand, values, and goals in order to tailor an individual digital marketing plan for your ecommerce store. The discovery process includes auditing all of your current ad accounts, competitive research and analysis, and talking through all the intricate details with the founders.

Strategic planning

After understanding your business, goals, budget, and timeline, we’ll recommend a strategy to fit your needs. We start with recommending the optimal marketing channel and the best strategy for initial tests. Our e commerce clients have always the last say in terms of which marketing strategies they approve of.

Tracking and reporting setup

We set up and share with you access to the reporting sheets and tracking software dashboards. You will have a birds-eye view of everything that we do – we strive for complete transparency for our clients.

Launch

After 1 week of planning, keyword research, competitive research, copywriting, and building audiences we turn your campaigns live!

Ongoing optimization

this isn’t set-it-and-forget-it. We stay on top of things, continually monitoring, analyzing, and editing your digital marketing campaigns to improve ROI and increase sales.

How to choose the right Ecommerce Marketing Agency?

With so many ecommerce marketing companies to choose from, it can be daunting to figure out which is the right one for your business. Here are a few tips to help you make the right decision:

1. Do they have experience in your industry?

An agency that has experience in your industry will understand your business and be better equipped to help you achieve your goals.

2. What services do they offer?

Make sure the agency offers all the services you need, such as Facebook paid advertising, Google paid search, website design, search engine optimization, pay-per-click advertising, and email marketing.

3. What is their track record?

It’s smart to work with agencies with a proven track record. Ask for case studies or examples of work they have done for other clients. This will give you a better idea of their capabilities.

4. What is their pricing?

Make sure the agency’s pricing is within your budget.

5. How do they communicate?

Some agencies prefer to communicate by email, while others prefer phone or Skype. Make sure the agency you choose is compatible with how you like to communicate.

6. Do they have a good reputation?

Check online review sites to see what other people have said about the agency.

7. Do they offer a free consultation?

Some agencies offer free consultations to discuss your needs and see if they are a good fit for you.

8. What are they specialized in?

If you are looking for an agency for specific marketing channels(like Facebook), make sure they are focused on mastering just 1 – 2 digital channels.

The Steps Involved In Working With An eCommerce Marketing Agency

Audit and Interview

We conduct a full audit of the ad account (s) and a short interview (30 – 60 minutes) with you to better understand what you expect from the partnership. We strive for a deep understanding of long-term goals as well as immediate needs in order to create an effective digital strategy that is mindful about your budget.

Competitive Analysis

With our in-depth analysis of your competitors, we can help identify and execute digital marketing strategies they are using to gain an advantage in the ecommerce space. Armed with this valuable knowledge, you can formulate a more effective plan to compete and surpass the competition.

Campaign Analysis & Implementation

With an established Google/Facebook Ads account, our digital marketing manager will analyze historical data from existing campaigns to find the best performers (campaigns, adsets & ad creatives). We will change bidding options, ad groups, keywords, ad text, and destination links to align with our goals and target audience.

Conversion Tracking & ROI Analysis

Once the ad campaign is running smoothly, our job doesn’t end there. We monitor ad performance daily to keep costs down and conversions high. If any problems arise, whether it be ad quality, ad relevance issues, or anything else that can affect ad performance, we will act immediately to resolve the issue. We will also suggest ideas for website conversion optimization. The goal of conversion

Facebook & Google Advertising

We monitor your ads to adjust budgets, targeting, copy, headlines and to optimize for the traffic that will engage most profitably on your site.

Ad Variation & Testing

We employ A/B testing methods to determine which ads and/or landing pages lead to the highest click-through- and conversion rates. This process is a never-ending pursuit for excellence, slowly chipping away everything that doesn’t work.

Monthly Maintenance

All aspects of the account will be reviewed each month to determine which areas can be improved and ensure the campaign is running smoothly. Our end goal is to create a campaign with a high ROI (return on investment) that allows your company to spend wisely and grow profitable month after month. The manual process of reviewing your account ensures you’re not spending too much, and your ads are always shown in the optimal positions to convert.

The results you can expect with working with an eCommerce Agency?

On average, ecommerce businesses see a 73% increase in sales and a 54% reduction in the cost of customer acquisition, when working with ViewPointInnovators ecommerce marketing agency. 

Your results can vary, but experience shows that a well-executed ecommerce marketing campaign can provide a significant return on investment.

How Much You Should Expect to Pay for eCommerce Marketing Services?

If you are like most business owners, you are always looking for ways to save money while still getting the best possible return on your investment.
There are 3 ways e commerce marketing agencies price their marketing services:

Fixed monthly fee

This is a set price that you pay each month.

Revenue/profit share

The agency gets a percentage of the revenue your ecommerce site generates.

Fixed fee + % share

A combination of the two previous options.

No matter which pricing model an eCommerce digital agency uses, you should always ask for a proposal that outlines the marketing services they will provide and how much it will cost. On average, expect to pay between $1,000 and $10,000 per month for eCommerce marketing services. However, the price can vary greatly depending on the size and complexity of your eCommerce site.

If you are looking for a reliable, experienced eCommerce agency, contact us today!

Frequently Asked Questions about e-commerce
marketing agency

Depending on the number of ecommerce advertising channels we need to manage for you and the number of products and categories your online stores, the initial fees can vary.

We combine different pricing models, but we usually set up a monthly fixed fee + performance-based fee that is connected with ROAS (Return On Ad Spend).

For an individual offer, please contact us!
Our company is located in our office in Tallinn, Estonia.
At present, the minimum monthly spend to work with us is $1500. Please contact us to discuss your marketing budget.
We have experience with various industries from beauty and fashion, to home and tech. Plus, we keep ourselves up to date by regularly reading all the latest industry trends and developments.
There is no fixed number for this, as it depends on a lot of different factors. Depending on the number of products and keywords, the results can vary heavily. From month to month, you should see your conversion rate grow at a steady pace. The biggest return on investment is usually after 3 – 4 months of ads management. At that point, the client starts to maximize their marketing efforts with us!
We need you to share access to your Facebook ad accounts and any relevant documents(creatives, videos, images, etc).
No. Currently, we focus only on Google and Facebook paid digital marketing.
Not necessarily. We can use our own resources and design tools to make relevant ads that fit your brand. But, it would help if you had some custom content for us.
Yes, we monitor ads daily and make changes if necessary.
We work around the clock, so our schedule is very flexible. However, we do require that our clients are available for weekly strategy & account overviews(via Zoom call).
No, there is no additional charge for campaign setup or management.
If you are not pleased with your results within the first month of us taking over your advertising accounts, we will refund you.

Who is it for?

Ready To Grow Your Ecommerce Brand With Us?

Hop on a call and find out if we are a good fit!

If you don’t get profitable results, you will get a full refund of the agency fee. This is something most eCommerce marketing agencies are not willing to offer because they know they can’t guarantee results.

Now that we have established that eCommerce digital marketing is essential for your online success, and you understand the value of working with an experienced eCommerce agency, it’s time to connect!

Click on the button below to get started!

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